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PPC Specialist
Marketing Department, Lahore
Apply By Oct 24, 2021
Job Description (total positions: 1, posted on: Sep 27, 2021)

The PPC Specialist is responsible for implementing media strategies for clients. The PPC Coordinator can quickly understand, manage, and support initiatives that will contribute to the goals and success of client campaigns.

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud,┬áKeep abreast of PPC and SEM trends

Required Skills

Analytical Thinking, MS Office, Communication Skills, Understanding of HTML and XML,

Industry
Information Technology
Category
Marketing
Job Type
Full Time/Permanent ( First Shift (Day) )
Gender
No Preference
Minimum Education
Bachelors
Career Level
Experienced Professional
Minimum Experience
2 Years
Salary Range
PKR. 100,000 to 125,000/Month
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